EVERY PINTEREST SIGNAL COMBINED
What feeds the Resonance Score
(at a glance)
- Type-ahead suggestions — Terms Pinners see as they type in the search bar.
- Guided/visual suggestions — Pinterest’s visual discovery signals (e.g., guided search, Lens-style expansions).
- Pinterest Trends — Momentum for rising topics.
- Audience size — Potential reach estimates from Pinterest’s ads data.
- Shopping intent — Pinterest’s assessment that a query likely relates to shopping.
- Relevance to your seed — How closely a suggested term matches your original idea.
Resonance is a comparative signal to help prioritize keywords for Pinterest. It is not a guarantee of performance.
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